Why D&G Abaya Collection Was A Failure?

collage of abayas by D&G, carolina herrera and maison alexandrine

When I heard the news D&G has launched abaya collection I could not be more happier, I always have dreamt of modest fashion to be part of mainstream fashion, being modest wear designer I said to myself finally we are getting some attention, but a first glance of D&G traditional, lacey abaya collection I was rather very disappointed, since then we keep hearing the news of some major fashion labels trying to tap in to modest wear industry but none of them have quiet got it right, so what is it the major fashion labels are doing wrong?

collage of models wearing dolce and gabbana abayas
Modern over tradition

Here is a truth to be told, the abaya has never been more versatile then now and we want give tradition lacey abaya and matching scarf a break, most of the major fashion labels like D&G and Maison alexandrine haven’t done their home work. There are band of regional designers who are way ahead of the curve in terms or modern, contemporary abaya designs as opposed to traditional lacey abayas that can only be worn on special occasion. It would be rather interesting to see this fashion labels to go beyond traditional abayas and design abayas for every day women, something they can wear to work, for presentation and weekend lunches.

collage of models wearing maison alexandrine abaya collection
Lacks Innovation and trend

Give the straight cut lacey abaya a face lift, there are hundreds of place where we can shop for straight cut abayas, but most of the hijabi’s are keen to break free from traditional mould and looking for abaya with much more innovative silhouette such as trench coat abaya, bomber jacket inspired abayas that are simple trendy and effortless.

models wearing Bouguessa modest wear collection
Collaborate with regional designers/ talents

As a much we love international fashion brands we also embrace regional designer, like I mentioned many of the regional designers are way a head of cure in term of innovative and modern modest wear designs, also they also poses great knowledge of the industry and understand culture very well, It would be best to collaborate with Muslim designers or hire them.

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collage of abayas by D&G, carolina herrera and maison alexandrine

When I heard the news D&G has launched abaya collection I could not be more happier. I always have dreamt of modest fashion to be part of mainstream fashion. Being modest wear designer I said to myself finally we are getting some attention, but a first glance of D&G traditional, lacey abaya collection I was rather very disappointed. Since then we keep hearing the news of some major fashion labels trying to tap in to modest wear industry but none of them have quiet got it right, which is why i decided to take some time to write this post on Why D&G Abaya collection was a failure

collage of models wearing dolce and gabbana abayas
Modern over tradition

Here is a truth to be told, the abaya has never been more versatile then now and we want give tradition lacey abaya and matching scarf a break, most of the major fashion labels like D&G and Maison alexandrine haven’t done their home work. There are band of regional designers who are way ahead of the curve in terms or modern, contemporary abaya designs as opposed to traditional lacey abayas that can only be worn on special occasion. It would be rather interesting to see this fashion labels to go beyond traditional abayas and design abayas for every day women, something they can wear to work, for presentation and weekend lunches.

collage of models wearing maison alexandrine abaya collection
Lacks Innovation and trend

Give the straight cut lacey abaya a face lift, there are hundreds of place where we can shop for straight cut abayas, but most of the hijabi’s are keen to break free from traditional mould and looking for abaya with much more innovative silhouette such as trench coat abaya, bomber jacket inspired abayas that are simple trendy and effortless.

models wearing Bouguessa modest wear collection
Collaborate with regional designers/ talents

As a much we love international fashion brands we also embrace regional designer, like I mentioned many of the regional designers are way a head of cure in term of innovative and modern modest wear designs, also they also poses great knowledge of the industry and understand culture very well, It would be best to collaborate with Muslim designers or hire them.

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Tips That Make Choosing The Right Abaya So Easy

A hijab woman thinking about buying abaya

 

Abayas are the cultural attires of the Muslim women. Generally Muslim women choose simple and black abayas for a traditional look. But these days, with the change in the fashion world, the attires of the Muslim society are also changing rapidly to add a new trend. And Abaya is one of the prime examples of this change. Therefore, these days, women are choosing colorful Abayas over the traditional black one. Besides, to make things more gorgeous, designers are performing different types of experiments on Abayas to break the monotony like the addition of the work of sequin or the embroidery work on designer Abaya.

 

Now, if you are planning to buy an Abaya for the first time, then here comes a handy guide that can help you in making the right selection.

 

  1. Learn about your body type:No matter whatever dress you choose for yourself, it must complement your body. This is the thing that you must keep in mind even while purchasing Abaya. So, choose something that can enhance your features and not something random. Apart from choosing something well-suited, you must consider something comfortable.

2.Choose the right color as per your complexion:While it comes to buying the traditional black Abaya, you don’t have to think much. But in case you are planning to buy a colorful and fashionable Abaya, then you must choose something that can complement your looks. So, choose the right color on the basis of your complexion to look good.

Hijab women choosing fabrics

3.Choose the right fabric: This is one of the most important tips that you must consider while buying an Abaya. Selecting the right fabric is necessary as you may have to wear the attire for a long. So, the fabric must be comfortable enough. For instance, in case you are planning to buy an Abaya for summer, then it is better to choose some light fabric. On the other hand, in case you want to wear the Abaya in winter, then you must choose some thick fabric.

 

4.Choose the right size: Before you buy the Abaya, you must pick the right size for yourself. So, you must give a trial before choosing the right Abaya for yourself. In case you are buying it from an online store, then follow the size chart properly. Knowing about your right size can help you to choose the perfect Abaya

 

5.Choose something classy:In case you are following the Abaya fashion strictly, then you must buy something classy that can add richness and opulence.

 

6.Purchase only from a reputable brands and designers:This is another most important consideration while it comes to buying an Abaya. It is always better to choose the best brands/designers with a good reputation in the market. And to be sure about that, you can directly visit the store/boutique to get the details about the products or you can go through the reviews mentioned online.

 

So, these are the details that will make your experience of purchasing Abayas really hassle-free.

 

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A hijab woman thinking about buying abaya

 

Abayas are the cultural attires of the Muslim women. Generally Muslim women choose simple and black abayas for a traditional look. But these days, with the change in the fashion world, the attires of the Muslim society are also changing rapidly to add a new trend. And Abaya is one of the prime examples of this change. Therefore, these days, women are choosing colorful Abayas over the traditional black one. Besides, to make things more gorgeous, designers are performing different types of experiments on Abayas to break the monotony like the addition of the work of sequin or the embroidery work on designer Abaya.

 

Now, if you are planning to buy an Abaya for the first time, then here comes a handy guide that can help you in making the right selection.

 

  1. Learn about your body type:No matter whatever dress you choose for yourself, it must complement your body. This is the thing that you must keep in mind even while purchasing Abaya. So, choose something that can enhance your features and not something random. Apart from choosing something well-suited, you must consider something comfortable.

2.Choose the right color as per your complexion:While it comes to buying the traditional black Abaya, you don’t have to think much. But in case you are planning to buy a colorful and fashionable Abaya, then you must choose something that can complement your looks. So, choose the right color on the basis of your complexion to look good.

Hijab women choosing fabrics

3.Choose the right fabric: This is one of the most important tips that you must consider while buying an Abaya. Selecting the right fabric is necessary as you may have to wear the attire for a long. So, the fabric must be comfortable enough. For instance, in case you are planning to buy an Abaya for summer, then it is better to choose some light fabric. On the other hand, in case you want to wear the Abaya in winter, then you must choose some thick fabric.

 

4.Choose the right size: Before you buy the Abaya, you must pick the right size for yourself. So, you must give a trial before choosing the right Abaya for yourself. In case you are buying it from an online store, then follow the size chart properly. Knowing about your right size can help you to choose the perfect Abaya

 

5.Choose something classy:In case you are following the Abaya fashion strictly, then you must buy something classy that can add richness and opulence.

 

6.Purchase only from a reputable brands and designers:This is another most important consideration while it comes to buying an Abaya. It is always better to choose the best brands/designers with a good reputation in the market. And to be sure about that, you can directly visit the store/boutique to get the details about the products or you can go through the reviews mentioned online.

 

So, these are the details that will make your experience of purchasing Abayas really hassle-free.

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Fabrics You Should Choose For Abaya

Clothes hanging in clothing hangers

Like any other type of fashion clothing, while it comes to buying an Abaya, you need to make sure that it is made of the best quality materials. Abaya fabrics have evolved over the past 10 years. There a various different type of fabric available in the market and designers are using less traditional fabrics for abaya like linen, denim and jacquard. However classic Japanese fabrics, crepes and georgettes are always a top scorer when it comes to abaya.

 

Fabrics used to make Abaya:

 There are a number of fabrics used to make Abaya. Some of these include:

 

  1. Japanese Poly- crepe:It is a thick fabric made of 100% polyester and therefore it is just ideal for both hot and cold seasons. This fabric is known for the smooth matte finish and it also has a wonderful drape quality.
  1. Nida:It is a soft, smooth and lightweight fabric made of 100% polyester and it is ideal for the hotter seasons. Being luxurious and soft, this fabric is used to make the expensive designer Abaya. The best thing about this fabric is that it can be of different qualities. So, the better the quality, the higher the cost of Abaya.
  1. Linen: It is a gorgeous material that is as durable as it is luxurious. Linen is made from flax fibers. Though this fabric doesn’t have a very good fall as it lacks elasticity compare to other fabrics.  Its breathability and lightweight makes it ideal for summer.
  1. Tweed: In recent years tweed fabrics are gaining popularity for abayas.  It is made of woolen fabric that is woven in to soft, open, flexible textures. Tweed comes in medium to heavy weight and typically used in luxury abayas.
  1. Georgette: This lightweight, semi sheer, fabric is commonly used for wedding/ special occasion abayas.  Georgette fabric has a luxurious feel and a beautiful fall and it usually lined with silk lining in contrast color to temper the sheer.
Abaya Fabric swatches

 

How to choose the right Abaya on different seasons?

 The fabric plays a huge role when it comes to choosing the right Abaya.  Hands down linen is most comfortable fabric to wear in summer days but it tends to look casual and not appropriate for formal occasions. The next best option for summer is Nida. Though it is a 100% polyester fabric, the smooth texture and weight of this fabric makes it an ideal choice to wear to work or meeting on sunny days.

Places like Dubai and other middle eastern countries winter is short lived and doesn’t call for a complete wardrobe change for winter season however It is widely popular to choose heavy Japanese crepes for winter season.

 

 

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Clothes hanging in clothing hangers

Like any other type of fashion clothing, while it comes to buying an Abaya, you need to make sure that it is made of the best quality materials. Abaya fabrics have evolved over the past 10 years. There a various different type of fabric available in the market and designers are using less traditional fabrics for abaya like linen, denim and jacquard. However classic Japanese fabrics, crepes and georgettes are always a top scorer when it comes to abaya.

Fabrics used to make Abaya:

 There are a number of fabrics used to make Abaya. Some of these include:

  1. Japanese Poly- crepe:It is a thick fabric made of 100% polyester and therefore it is just ideal for both hot and cold seasons. This fabric is known for the smooth matte finish and it also has a wonderful drape quality.

 

  1. Nida:It is a soft, smooth and lightweight fabric made of 100% polyester and it is ideal for the hotter seasons. Being luxurious and soft, this fabric is used to make the expensive designer Abaya. The best thing about this fabric is that it can be of different qualities. So, the better the quality, the higher the cost of Abaya.

 

  1. Linen: It is a gorgeous material that is as durable as it is luxurious. Linen is made from flax fibers. Though this fabric doesn’t have a very good fall as it lacks elasticity compare to other fabrics.  Its breathability and lightweight makes it ideal for summer.

 

  1. Tweed: In recent years tweed fabrics are gaining popularity for abayas.  It is made of woolen fabric that is woven in to soft, open, flexible textures. Tweed comes in medium to heavy weight and typically used in luxury abayas.

 

  1. Georgette: This lightweight, semi sheer, fabric is commonly used for wedding/ special occasion abayas.  Georgette fabric has a luxurious feel and a beautiful fall and it usually lined with silk lining in contrast color to temper the sheer.
Abaya fabric swatches

How to choose the right Abaya on different seasons?

 The fabric plays a huge role when it comes to choosing the right Abaya.  Hands down linen is most comfortable fabric to wear in summer days but it tends to look casual and not appropriate for formal occasions. The next best option for summer is Nida. Though it is a 100% polyester fabric, the smooth texture and weight of this fabric makes it an ideal choice to wear to work or meeting on sunny days.

Places like Dubai and other middle eastern countries winter is short lived and doesn’t call for a complete wardrobe change for winter season however It is widely popular to choose heavy Japanese crepes for winter season.

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5 lipstick colors to wear with Black abaya

animated illustration of women wearing lipstick

Guessing why an article on BLACK abaya and the most apt lipstick colors?! From everyday work to dinner parties black abaya is the most iconic piece in a hijabi’s wardrobe & these 5 lipstick colors are my favorites with a black abaya.

Best Lipstick Color to wear with black abaya:
hijab women fashion illustration wearing a nude lipstick
1.Subtle in Nude pout

 

Be bold and beautiful at your next business meeting, pair you classic black work wear abaya with a matte nude lips. It gives a natural look that is effortless and chic at the same time, if your feeling bit fancy use a nude lip-gloss instead of matter lips.

hijab women fashion illustration wearing a brown lipstick
2. Daring in brown pout

 

This 90’s lipstick trend is back and it is even better now, add a modern touch to 90’s brown lip by using a matte brown lipstick, you can keep it subtle by choosing a brown shade with pink undertones, it will perfectly pair with your black abaya

hijab women fashion illustration wearing a plum lipstick
3.Trendy in plum pout

 

Add a touch of old Hollywood glamour to your look in a dark plum shade, this color can keep you looking chic and trendy at the same time. Pair this color with your black evening abaya

hijab women fashion illustration wearing a orange lipstick
4.Vibrant in orange pout

 

Take a break from red lips and try an orange shade, It can instantly warm up you complexion and add a extra dose fun to your look. wear it with your every day black abaya to keep it casual and fresh.

 

 

hijab women fashion illustration wearing a pink lipstick
5.Pretty in pink pout

 

Pink is feminine and classic color to wear with the black abaya, It is easy to wear and there are wide range hues that can match any occasion. Wear bold pink to elegant evening abaya and old rose color with your formal black abaya.

 

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animated illustration of women wearing lipstick
5 Must have lipstick color to wear with Black abaya

 

Guessing why an article on BLACK abaya and the most apt lipstick colors?! From everyday work to dinner parties black abaya is the most iconic piece in a hijabi’s wardrobe & these 5 lipstick colors are my favorites with a black abaya.

Best Lipstick Color to wear with black abaya:-
hijab women fashion illustration wearing a nude lipstick
1.Subtle in Nude pout

Be bold and beautiful at your next business meeting, pair you classic black work wear abaya with a matte nude lips. It gives a natural look that is effortless and chic at the same time, if your feeling bit fancy use a nude lip-gloss instead of matter lips.

hijab women fashion illustration wearing a brown lipstick
2. Daring in brown pout

This 90’s lipstick trend is back and it is even better now, add a modern touch to 90’s brown lip by using a matte brown lipstick, you can keep it subtle by choosing a brown shade with pink undertones, it will perfectly pair with your black abaya

hijab women fashion illustration wearing a plum lipstick
3.Trendy in plum pout

Add a touch of old Hollywood glamour to your look in a dark plum shade, this color can keep you looking chic and trendy at the same time. Pair this color with your black evening abaya

hijab women fashion illustration wearing a orange lipstick
4.Vibrant in orange pout

Take a break from red lips and try an orange shade, It can instantly warm up your complexion and add an extra dose fun to your look. wear it with your every day black abaya to keep it casual and fresh.

 

 

hijab women fashion illustration wearing a pink lipstick
5.Pretty in pink pout

Pink is feminine and classic color to wear with the black abaya, It is easy to wear and there are wide range hues that can match any occasion. Wear bold pink to elegant evening abaya and old rose color with your formal black abaya.

 

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How to choose abaya for tall woman

a hijab fashion illustration standing next burj khalifa with the blog title text

I’m not particularly tall even though I really wanted to be. Its I often meet clients that are tall so I understand the struggle of tall ladies trying to find the right abaya that fit their body shape and the height. This is lead to the birth of this article. Though tall women look good in most of the abaya shapes there are several things to look out on how to choose an abaya for tall women in order to look absolutely dashing while standing tall in your beautiful abaya.

Things to look out while choosing an abaya for tall women:

 

1.The fitting

abaya fashion illustration in a tailoring boutique giving her measurement for custom abaya

I can’t stress enough how important it is. A petite woman can get away with buying abaya readymade as it is easier to get you abaya shortened, but on the other hand not every abaya can have few inches added.

  • Always custom make your abaya to avoid the sleeves that don’t reach your wrist, this also allows to adjust the pocket which usually won’t be in a comfortable position when bought ready made.

 

abaya fashion illustration explaining what abaya should a tall woman choose

 

2.The Importance of Color:

Add pop of color to your abaya. Dressing all in one color can make you look even more taller than you already are, so work with two colors are different texture to help define your silhouette and break the strong vertical line (Unless you want to look more taller than you already are!!!

 

3.Be Bolder with details.

Choose a abaya with bold embroidery or embellishment as the details on the abaya are less likely to be lost on a tall woman but always scale the pattern to your proportion, don’t go for bold embroidery all over abaya instead have the bold embroidery either on top or bottom half so there is sense of balance in your abaya.

 

4.Short abaya/ankle length with awesome shoes.

I just love this one because I got a love for shoes and I think this is one of the biggest reasons I miss being tall. Tall women are perfect candidate for wearing a short abaya or ankle length abaya,it is right abaya to show off your shoes and it add a modern look to your abaya.

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a hijab fashion illustration standing next burj khalifa with the blog title text

I’m not particularly tall even though I really wanted to be. Its I often meet clients that are tall so I understand the struggle of tall ladies trying to find the right abaya that fit their body shape and the height. This is lead to the birth of this article. Though tall women look good in most of the abaya shapes there are several things to look out on how to choose an abaya for tall women in order to look absolutely dashing while standing tall in your beautiful abaya.

Things to look out while choosing an abaya for tall women:

 

1.The fitting

abaya fashion illustration in a tailoring boutique giving her measurement for custom abaya

I can’t stress enough how important it is. A petite woman can get away with buying abaya readymade as it is easier to get you abaya shortened, but on the other hand not every abaya can have few inches added.

  • Always custom make your abaya to avoid the sleeves that don’t reach your wrist, this also allows to adjust the pocket which usually won’t be in a comfortable position when bought ready made.

 

Audrey Hepburn picture from breakfast at Tiffany

 

2.The Importance of Color:

Add pop of color to your abaya. Dressing all in one color can make you look even more taller than you already are, so work with two colors are different texture to help define your silhouette and break the strong vertical line (Unless you want to look more taller than you already are!!!

 

3.Be Bolder with details.

Choose a abaya with bold embroidery or embellishment as the details on the abaya are less likely to be lost on a tall woman but always scale the pattern to your proportion, don’t go for bold embroidery all over abaya instead have the bold embroidery either on top or bottom half so there is sense of balance in your abaya.

 

4.Short abaya/ankle length with awesome shoes.

I just love this one because I got a love for shoes and I think this is one of the biggest reasons I miss being tall. Tall women are perfect candidate for wearing a short abaya or ankle length abaya,it is right abaya to show off your shoes and it add a modern look to your abaya.

SHARE NOW

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